The primary form of communications for most businesses today is email.   With larger organisations hosting their own on-site Exchange Server, the reliance on broadband for communication to customers and suppliers is paramount.  In most cases a broadband outage can result in an email being bounced back to sender or not delivered, this could result in lost orders or even perception that you are out of business.  
Definitive Networks use proven methods to improve availability even if your email server is not accessible to the outside world.

Buzzwords: Mail bagging, SPAM, Exchange Server, MX Records
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